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Zqbqpcfuqtmsyrynfqe3 finding the bargaining chip

Finding the Bargaining Chip

People decide emotionally and justify rationally. Seldom do sellers understand the “Personal motivators” of the buyer while planning their pursuits. This caselet is about aligning to the customer’s conflicting priorities thereby the seller winning.

You should invest in the caselet if you are any of the following:  Sales Facilitator, Sales Trainers, Sales Managers, Key/ Strategic Account Manager, Client Partner