The caselets are a powerful combination of visuals and stories, giving you a truly immersive experience.
The engagements in each of the caselets are very real, offering you strong perspectives and insights to learn from.
The caselets leave you with points/questions to reflect on, for what is learning without active and conscious reflection?
Our case studies are derivations from real-world scenarios that depict the true complexities that confront different stakeholders. These case studies are built with a clear focus on Asia and the rich diversity in this huge region. All our case studies are derived from the experiences of practitioners and often highlight the opportunities hidden in plain sight.
Individuals and cohorts who have dissected and discussed our case studies talk about their connections to the situations and are often surprised to discover the possibilities that lie quietly hidden under the surface. They tell us about how these case studies helped them think beyond the superficial and build additional perspectives that create possibilities for their greater success.
This caselet is about the typical mid-career crisis felt by some executives - “What has brought me here may not take me further”. Frankly, the executives themselves are responsible for their career destiny/progress. Their growth does not hinge on how great they are at work but how they are “Perceived” by others. Moving from a victim to a warrior mindset and demonstrating one’s value to stakeholders can accelerate growth. You should invest in the caselet if you are any of the following: Leadership Trainer, Leadership Facilitator, People Manager, Delivery Leader, Subject Matter Expert, Talent Development Professionals, L&D professionals
This caselet empowers Practitioners (Leaders, Managers, Facilitators, Trainers, and Professors) to uncover the finer nuances of the psychology of people interactions and the impact of social styles on people's behaviors and perceptions. This caselet can also be utilized to showcase the various elements of building a personal brand and the situational fluency that is required for various business and social interactions. It is a fictitious case study based on real-life experiences and interactions.
This caselet is about the depth of relationship with an account and spring of surprise landing in vendor jail aka “Procurement” responding to RFP. A typical case of tactical hobnobbing in the IT organization and losing out the “strategy” game at the board level. Strategic Account Planning and management is a power play that Sales professionals need to excel at and this caselet helps you address some of those key areas You should invest in the caselet if you are any of the following: Sales Trainer, Sales Facilitator, Professor of Sales and Marketing, Key/ Strategic Account Manager, Client Partner
Founder & Director, Tripura Multinational and Global Coaching Lab
Venkat engages in Sales leadership development, Sales Coaching, and specific customer engagements that help his clients to plan better, qualify better, orchestrate better, and expand better. His account planning engagements have resulted in $4B in net new revenues discovered by organizations. His trademarked deal qualification framework is licensed worldwide by organizations and filters over $3B in deals annually.
Faculty of Contemporary Marketing and Digital Strategy
Dr. Smitha Ranganathan has over 21 years of experience as a key account influencer and marketing specialist with keen interest in focused marketing communications. She has donned various hats in organizations ranging from account management, brand strategy to business development. Consults with Ministry of Textiles, NABARD and Handloom Start-ups. Her doctoral thesis is in the area of marketing and relates to brand choice.